journalism history,  Vivian Castleberry

Dallas fashion editor Yvonne Pendleton

Yesterday, I watched and transcribed the videotaped oral history of Dallas fashion editor Yvonne Pendleton. (She worked for women’s page editor Vivian Castleberry.)It is available at the Sixth Floor Museum.

Yvonne, who was hired at age 23, said of Vivian: “I was so taken. Here was a career woman with children. One of the first I had ever met.”

Yvonne came to Dallas from Alabama in October 1971. A week later, she was in New York City covering the fashion shows – the youngest fashion editor for a major newspaper. Dallas was a major fashion city so she got a seat in the front row.

She spoke about Vivian’s progressive approach to news: “Vivian was the first of her kind. She had a different eye for how she wanted things covered and the way we were to look at women’s news was revolutionary. At first I was a little in awe and shock but I began to grow in my own approach to journalism.”

The oral history was helpful in understanding Vivian and 1970s Dallas.

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journalism history,  Vivian Castleberry

Dallas fashion editor Yvonne Pendleton

Yesterday, I watched and transcribed the videotaped oral history of Dallas fashion editor Yvonne Pendleton. (She worked for women’s page editor Vivian Castleberry.)It is available at the Sixth Floor Museum.

Yvonne, who was hired at age 23, said of Vivian: “I was so taken. Here was a career woman with children. One of the first I had ever met.”

Yvonne came to Dallas from Alabama in October 1971. A week later, she was in New York City covering the fashion shows – the youngest fashion editor for a major newspaper. Dallas was a major fashion city so she got a seat in the front row.

She spoke about Vivian’s progressive approach to news: “Vivian was the first of her kind. She had a different eye for how she wanted things covered and the way we were to look at women’s news was revolutionary. At first I was a little in awe and shock but I began to grow in my own approach to journalism.”

The oral history was helpful in understanding Vivian and 1970s Dallas.

Please follow and like us:

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